Last year a team from PRESIDENT was very pro-active in speaking to the URNUs in the South (they even turned up to the Annual inter-URNU sports weekend) and trying to organise meet-and-greets, recruitment days etc for the students. This seemed to me to be an excellent idea and in fact, one such recruitment evening was held at PRESIDENT last week, and a lot of URNU types were there (mainly incognito)...
However, the general opinion was that it was a lacklustre presentation, utterly confusing in terms of branches/roles etc and as hardly any real RNR people were there to speak to afterwards, everyone was left with lots of unanswered questions and a very poor impression. This seems to be a real shame and a massive missed opportunity (and a squandering of some excellent interest).
I'm not sure I agree with Scud when he says "most naval-oriented people out of the URNU end up joining the RN proper rather than think of the RNR". A lot of the ones I know would be very keen (and don't worry, they're under no illusions about being in the RNR already!) but it's never followed up because apart from the example of PRESIDENT's team in 2005 (who were ex-London URNU anyway) there is little or no co-ordination.
IMHO, if an RTC (or even the entire RNR) was keen to tap into this pool of 700 keen, navally-orientated civilian manpower (only 10% join the RN on average), then there needs to be a huge annual push, via the central URNU office in Portsmouth, about halfway through university Summer Term (ie very soon). If every URNU leaver was given a leaflet, and the address of the nearest RTC to their home address, and the date of a suitable "Meet and Greet" evening soon afterwards, there would, I guarantee, be a massive response. And as the leaflets could be sent to the URNUs in internal mail, the cost would be bugger all!