I think the girlfriend should have at least specified "unique visitors" instead of just hits. That fellow is well on his way to getting his threesome. I wonder if the site will carry pictures of the event, would definitely attract more visitors then.
If the young lady in the picture had been one of my two daughters I would have done the kicking. It would not be a fair fight, I would start with a gobfull of pickaxe handle as he returned home from the pub/club. followed by a bottle of Nitromors paint stripper down his car.